The Profound Shift '26

AI is not a technological trend sweeping over us, but a new reality that we are shaping ourselves. At The Profound Shift ’26, we shift the focus from AI as a technology to its strategic impact on your organisation. We will explore the synergy between three areas: how to inspire and guide your teams in their new roles, how to redesign business processes for greater effectiveness, and how to enhance the customer experience with the right balance between technology and human empathy.

Leadership in the AI era demands conscious choices. During this event, you’ll gain concrete tools to refine your strategy, prepare your employees for the future, and keep your organisation agile. Inspiring real-world examples demonstrate how to turn your vision into tangible action.

This event is aimed at decision-makers, directors and managers from various fields: from HR and Operations to Services and IT. We deliberately break down silos and encourage you to participate alongside colleagues from different departments. After all, a successful AI approach does not stop at the boundaries of a single area of expertise.