Cold calling is an art. Not only do most sales hate cold calling as it is very though to land this properly. You need to mechanise the approach so you can build a rhythm. And of course, the cold call script is key.

In this hands-on training we explain you the details of how to build converting scripts. We'll go into detail on your script and have a pragmatic approach on what works best (and when). Measuring and Kpi's are important so we'll dig into detail of the best practices. Off course we won't forget GDPR and the implications for your outreach.

This training is done together with Philippe Lehouck, the Cold Calling expert from Outbound Partners.

The group will be limited as we want to spend time on your script.

**This will be an Online training due to the Covid enforcements.

What will you Learn

You will learn how to build a flexible cold call script that allows you to convert faster. A deep dive into the mechanics of sales via the phone. This works for B2B but also for B2C environments. How far can you go, what are the legal boundaries and how do you build up your lists are all on the agenda. Check the Agenda for more details.

Agenda

• Introduction
• Sales Cadences
• Forget Cold
• Cold calling is part of the Devils plan to make your sales life miserable
• Cold Foundations
• GDPR, what is allowed (what isn't)
• Script building

BREAK

• Continued Script Building
• Advanced Scripts
• Your Cold Call Scripts
• Benchmarking KPI's
• Team setup and team strategies
• List building
• Examples, Tips & Tricks, Use cases
• Exercises
• Q&A

Location - Online

References

Equicity, Cumul.io, Kayzr, Citizenlab, Kantify, APICbase.com, Chestnote, Skryv, CumulusPro, Zapfloor, Prezly, Zensor, Twipe Mobile,Playitsafe, Tinkerlist.tv, Qualifio, StoryMe, Audience Advantage, Sweepbright, Babelway, Bitsensor, Pro Alliance, Sentiance, Howaboutsales, Intuo, Volta Ventures, THEOplayer, EMAsphare, Start It @ KBC, Netwerk Ondernemen...and many more

Your Trainers

Michael Humblet is obsessed with designing, building, training and scaling sales machines and founder of  Chaomatic and School of Sales focused on accelerating revenue growth. Michael Humblet is the host of The Sales Acceleration Show, a sales and marketing focussed Q&A show on how to accelerate your business. Watch the show on youtube or as a podcast on all your favourite channels.

Philippe Lehouck is an outsourcing professional, helping companies to outsource and improve telemarketing activities ranging from one day per week up to dedicated teams of 10 call agents. He has founded Nearshore Contact Partners with a Belgian business partner in Casablanca. With 8 years' experience offshore and a permanent presence in Morocco and Belgium, the company is recognized as the most professional service provider for Dutch speaking telemarketing and customer service support in Morocco.