Master Class #5 : Ecosystem Design
Companies should establish an ecosystem around them to increase their geographical, functional and technological competencies.
Establishing a partnership strategy and model permitting a company to enter into different partnerships with third parties, both bilaterally and multilaterally, will significantly improve the competitive positioning.
Topics:
- Creation of comprehensive partnership strategy and model with different partnership categories
- Establishment of referral, resale, distribution and co-creation partnerships
- Positioning and operation of a company as central gatekeeper and catalyst within the ecosystem
What will you learn:
- How to establish a partnership strategy and model whereby your company forms the center of an ecosystem
- How to design and implement different partnership categories
- How to determine the appropriate terms (risks – rewards) for each partnership category
- How to make co-creation a part of your ecosystem
Each master class starts at 12 am, lunch is included.
