EDAA Summit 2026
Join us in Brussels for the 10th Anniversary Edition of EDAA's flagship event on responsible advertising!
Join us at the EDAA Summit 2026 — From Rules To Results: A Turning Point For Europe's Digital Future! The 10th Anniversary Edition of EDAA’s flagship conference will delve into the latest regulatory developments on digital advertising and their implications for businesses and consumers. We’ll explore the status of implementation and enforcement of existing rules and unpack expectations about upcoming ones, focusing on their impact across national markets.
How can we ensure that personalised advertising continues to play its vital role in the digital space, effectively balancing consumer expectations with evolving regulatory requirements? Join us to discuss these critical issues and more, guided by expert speakers including industry leaders, privacy experts, and regulatory authorities. Their insights and perspectives will illuminate the current state of affairs, highlighting both challenges and future opportunities.
Lineup
Michael McGrath
EU Commissioner for Democracy, Justice, the Rule of Law and Consumer Protection, European Commission
Alexandra Jaspar
Director of the Authorization and Opinion Service, Belgian Data Protection Authority (BE DPA)
Wayne Moroney
Director of Platform Supervision, Coimisiún na Meán
David Barron
Director of Operations, European Interactive Digital Advertising Alliance (EDAA)
Ludovic Basset
Director General, EASA
Olaf Bruns
Journalist, former Deputy Head of Euronews' Brussels
Good to know
Highlights
- 9 hours 30 minutes
- In person
- Paid parking
- Doors at 8 AM
Refund Policy
Location
Steigenberger Wiltcher's
71 Avenue Louise
1050 Bruxelles
How do you want to get there?

Agenda
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Registrations & Welcome Coffee
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Welcome Address
The 10th edition of the EDAA Summit comes at a defining moment for Europe’s digital advertising ecosystem. Hear about EDAA’s strategic ambitions and holistic intent over the past, present and future and learn how today’s actions can yield positive benefits for a wide variety of stakeholders for many years to come.
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Europe’s Digital Rulebook at a Crossroads: Regulation and Consumer Outcomes
Michael McGrath, European Commissioner for Democracy, Justice, the Rule of Law and Consumer Protection